9/27/10
Designer Sara Shahid launched the Sublime fashion house in 2003 in Pakistan. At its core, the label believes in capturing the quintessence of feminism and natural beauty of a woman, with style with their signature focus on the being of a woman. Sublime’s aesthetic reflects a fusion of the east with the west, where the finest from the past is blended with the contemporary. The results are classic outfits with unassuming, understated glamour. Indeed the brand is already a five time nominee of Pakistan’s most coveted LUX Style Award in their prestigious PrĂȘt a Porter category. The Sublime fashion house features six lines: ‘Sublime Sara’, the prĂȘt line which includes eastern and western wear,’ Sublime Divine’, couture based and bridals, ‘Simply Sublime’, a ready to wear line with light and medium embellished tailored outfits with superior cuts, ‘Sublime.T’, a collaborative line of limited edition T shirts, the ‘Sublime Women Entrepreneur Project’, pieces handcrafted by women who possess skill, but lack the opportunity of being able to pursue a career beyond their homes. The sixth line is ‘Fab Sublime’, a limited edition of exclusive, screen printed chiffons and a ready to wear line from the same fabric. Seasonally, Sublime also introduces limited edition accessories which have previously included leather bags, belts and printed shawls.

The Sublime by Sara aesthetic believes in capturing the quintessence of feminism and the natural beauty of a woman, with style. The central focus is the being of a woman. The designs are a fuse of the east with the west, where the finest from the past is blended with the contemporary. The results are classic outfits with unassuming, understated glamour. An advocate of simplicity and minimalism, Sara particularly emphasizes on the color, tailored cut, comfort, drape and intricate embellishment of her outfits, which is manifest in Sublime Divine.

'Sublime Divine', is Sublime by Sara's haute couture line, hand-crafted with the finest embellishment in rich ethnic fabrics and traditional work. Sublime Divine finds its signature in intricate embroideries featuring exclusive Sublime motifs carefully crafted by hand and with the use of pure silks, jamawars and chiffon fabrics in rich hues of deep reds and royal navys to shades of fuchsia, magenta and turquoise. Weddings, bridals, trousseaus and gowns for all special occasions, this line carry a vibrant diversity of acclaimed couture designs, with an emphasis on cut and silhouette.















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